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Aura’s simple, low cost direct cremation services allow you to arrange no-fuss funeral in Watford.
Aura is a family-run company known for providing compassionate and affordable cremation services. We were founded by Paul Jameson in 2019, alongside his son, David (our CEO), and a family friend called Ben (our COO), after he was diagnosed with motor neurone disease. Paul wanted to help others learn from his brush with his own mortality and experience with end-of-life planning. Aura has cultivated a trustworthy reputation, and a proud family-run ethos. With 4.9/5 stars on Trustpilot, making us the top-rated ‘cremation services’ provider in the UK, our approach seems to be paying off. We would welcome your call should you wish to place your trust in us for your loved one’s funeral.
Watford, a town near London with a vibrant community and long association with Sir Elton John, is now served by Aura’s trusted direct cremation services. Whether you’re located in Watford or nearby areas like Rickmansworth, Bushey, or Radlett, Aura provides simple and affordable direct cremations. Our service offers a dignified and low-cost alternative to traditional funerals, with local cremation options such as at West Herts Crematorium.
Aura's direct cremation services are available to families across all of Hertfordshire, including Hertford and Hitchin.
As a family-run company, it's exactly what we'd want for members of our own family. We deliver on the promises we make to our customers, whether it's in the service that we provide to you or the practices in which we care for your loved one behind the scenes. You can read more about our processes. Don't just take our word for it, see how we compare to the others.
Starting from price | £1,095 | £1,395 | £1,350 | £1,195 |
Trustpilot rating | 4.9/5 stars | 4.8/5 stars | 4.5/5 stars | 4.7/5 stars |
A direct cremation is a straightforward and low-cost alternative to traditional funerals. In Watford, Aura’s direct cremation service involves bringing the person who has died to the crematorium in a private ambulance from our mortuary facilities, and performing the cremation. Within 21 days of this, for a nominal fee, we can return the ashes to you at home. Or, free of charge, we can scatter the ashes for you at the crematorium’s pleasant Garden of Remembrance. This allows families the flexibility to hold a memorial or celebration of life at a time that suits them.
Yes, Aura offers both attended and unattended direct cremation services. If you wish, your family can attend a small, private service at West Herts Crematorium in Watford. Alternatively, with our unattended service, the cremation takes place without family present, and the ashes are returned to you afterward.
Aura’s direct cremation services are designed to be cost-effective, offering families in Watford a low-cost option compared to traditional funerals. They are available from £1,895; we hope it’s welcome news to know that this is lower than half of the average cost of a traditional funeral in the UK (£4,141).
The process for a direct cremation in Watford is typically completed shortly after the paperwork is taken care of. Aura handles everything from collection to cremation with care and efficiency. And whilst we can’t give you an estimate ahead of time for how long things will take, you can rest assured that we’ll be in touch with you regularly throughout, though.
Aura provides a compassionate and affordable service that is trusted by families across the UK. Our direct cremation services in Watford offer dignity, simplicity, and flexibility, allowing you to focus on what matters most. With our high customer ratings and family-run approach, we are committed to offering you and your loved ones the support and care you need.