Two Together: Save £100!
Save £100 when you purchase two funeral plans together. Call us for more details.
Buy now, pay in January
Buy your funeral plan today and pay in January for peace of mind this Christmas. Click here for full T&Cs.
As a trusted provider of direct cremation funeral plans, we take pride in the recognition we receive from customers and industry experts.
Our awards and accreditations acknowledge our quality service, compassionate care and commitment to excellence.
Take a look at what we have achieved.
Trustpilot is a customer review platform where individuals can share their genuine experiences with a business or provider, helping other potential customers make informed decisions.
As a family-run company, we understand the importance of choosing a funeral services provider, whether needed now or in the future. We have learned from many of the families that we have supported over the years that reading about the experiences of real customers can be a great comfort throughout that process.
We actively invite all our funeral planning customers to share their experiences on our Trustpilot pageℹ, providing those considering our services with an unbiased view of our customer service.
We are beyond grateful to be the highest-rated ‘Cremation Services’ provider on Trustpilot, with a total rating of 4.9/5 stars, as rated by the families who have used our service.
Fairer Finance is an independent research and ratings agency. They are dedicated to empowering consumers with the knowledge they need to make informed decisions about financial services. They also strive to inspire financial services companies to better serve their customers.
We are proud to be the only prepaid direct cremation plan provider recognised with two five-star ratings by Fairer Finance. This recognition from a respected and independent consumer advocate highlights our commitment to fairness and transparency, particularly in the important decision of a prepaid funeral plan. It is our promise to uphold this transparency for all families considering Aura’s services, whether they are needed now or in the future.
Funeral Solution Expert independently researches and reviews markets to ensure consumers receive fair value outcomes. They collaborate with other independent consumer sites like Fairer Finance, Money Saving Expert and MoneyHelper, delivering insights through reports, ratings, and consumer guides in the media.
Led by Simon Cox and Phil Bidwell, the team strongly advocates for fairness and transparency in the funeral services industry.
We are honoured that the team at Funeral Solution Expert have awarded our prepaid funeral plans with a five-star rating. We share their commitment to providing clear and valuable information to all consumers, ensuring that families considering Aura for their funeral planning needs are well-informed.
The ICA Compliance Awards recognise and celebrate compliance and financial crime prevention teams. The independent award scheme promotes best practices within compliance, aiming to inspire, educate and enable the international compliance community to give consumers the best outcomes.
As an FCA-regulated provider, we understand the importance of maintaining the highest levels of compliance in all business practices. Every process and procedure implemented at Aura is led by the best interests of our consumers.
It was Aura’s Compliance team that won the ICA’s ‘SME Compliance Team of the Year’ Award in 2024, an achievement that underscores the tireless efforts of our team in ensuring that our processes remain amongst the best in the industry.
We’re absolutely thrilled to have been shortlisted as a finalist at this year’s UK Customer Satisfaction Awards, in the Best Customer Experience category.
With family values rooted in the core of our business, exceptional customer service is our heartbeat. Our Customer Care teams embody dedication, patience, and compassion—qualities that make us immensely proud to have them as part of the Aura family.
It is the kindness of our teams that has made this nomination possible, and we could not be more grateful. The award ceremony will take place in March 2025.